I enjoyed reading about how delivery wasn’t always important
and no one is quite sure when it became important. But on page 328 it brings
attention to the author of Rhetorica ad Herennium and the fact that they placed
importance on delivery saying that without it the other parts of rhetoric
weren’t effective. I think delivery does play a large role in presenting a
piece of writing because the way it is delivered is what draws attention and
then lets the other aspects of writing take place. It talks a lot about the
physical delivery, such as gestures, fluctuation in tone, and facial
expressions. All of this is also taught in drama classes and is learned by all
actors which was talked about in the beginning of the chapter. Something I’ve
been paying close attention to is the word “invention”. Once again I see it as
it describes the process of memory and the use of memorization on page 331. It
makes sense that punctuation is what keeps delivery alive in writing as it
tells us where the rhetors would pause and stop speaking. Also delivery is in
the formation of the structure like in poetry. The clearest example that comes
to mind is Dr. Seuss and the way his writing could sometimes be all over the
place, even in circles that make you turn the book around. Or in poetry when
you place one sentence on one side of the page and the next sentence on the
other side. I also love when on page 337 I am discouraged from using topic
sentences and separate paragraphs for different topics. I am the type of person
to just write continuously and then when editing I have to take all the
different topics I combined into one paragraph and rearrange the order of the sentences
in hope that it all works out in the end. I still remember when one of my
teachers finally told me that I was indeed allowed to start sentences with “and”,
and “but”. I was confused as to why for so many years I was forced to find a
different way to begin my sentences, when in the end I began to use those words
happily at the beginning of my sentence. I think invention also relates to the
part that was describing how to use different tools to visually attract people
to writing on such things as flyers. Using different fonts and colors and bold
or underlined words is a form of invention. Inventing ways to best attract the
attention of the audience.
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